About Kelly Griffin & Associates (KGA)
Since 1999, operating Kelly Griffin & Associates, Kelly has provided consulting and creative services to a wide variety of organizations.
They include other business consulting firms, technology consulting firms, technology training companies, multimedia firms, health care services firms, hospitals and health care systems, nonprofits, higher education, small and mid-size businesses, advertising/marketing agencies and publishing groups. She enjoys the challenge of working with small businesses and organizations with limited budgets, knowing that often the most creative work occurs when budget constraints make projects the most challenging.
Have a looming deadline? Need Help?
KGA has you covered! A published writer in traditional publications (magazines, trade publications) and online environments, Kelly Griffin enjoys writing challenges including crazy deadlines.
An accomplished freelance editor and writer, Kelly has written articles and content for online and traditional publications and is a blogger and social media strategist. She served as managing editor of Princeton Arts, Living and Culture magazine and served as editor and writer for several regional and trade publications. She was a regular contributing editor and writer for Best Practices in HR, a national publication for human resources professionals.
KGA uses the right blend of public relations and marketing including media relations, advertising, content creation and management, collateral development and other marketing tactics, to implement cost effective campaigns. Using a network of specialists only when needed keeps KGA overhead low.
More than 25 years professional experience:
Health Care – Seasoned executive leading the marketing, sales and public relations function for healthcare systems, first, a multi-location, nonprofit behavioral healthcare system and then a multi-location, not-for-profit medical-surgical healthcare system. Also wrote, edited and produced publications and content for both consumers and healthcare professionals.
Business – Human resources, technology, business services, consulting
Nonprofit and Education – Human services agencies, health-related agencies, higher education testing and research, adjunct faculty of Rider University Communication Department in public relations.
Results-oriented professional who tracks ROI and an expert in content creation and management across all channels – traditional and online. Community relations, fundraising, marketing communication, advertising (digital and traditional), social media, blogs and other projects. Strong fiscal skills – has developed and successfully administered a $2 million-plus budget as well as small business marketing budgets.
Contributing editor/writer for a trade publication for 10 years and many freelance editorial projects for consumer and business publications, Managing editor for a regional magazine, annual business publication, and several specialty publications.
Leadership and team-building skills with expertise in working with and leading collaborative task forces of peers and executives as well as volunteers.
Being near the ocean inspires me…
About Kelly Griffin
Kelly Griffin is a marketing and public relations generalist, adept in both fields. She is comfortable both online and off, participating in the rapid growth of the Internet as a marketing communications tool since the mid-1990s. She is a person who thrives on diversity in her work, challenges and tight deadlines. She has an extensive background in health care, business to business and consumer marketing. An expert in content marketing strategy, content creation and management, development of advertising, collaterals, and leading creative teams, Kelly, along with her teams, has received more than 60 national and regional awards for projects, writing, promotional campaigns, etc. The complete list and a traditional resume are available.
A member of the adjunct faculty at Rider University in Lawrenceville, NJ, for six years, Kelly Griffin taught three different public relations courses to college sophomores, juniors and seniors until she relocated her business to the Eastern Shore of Virginia and later to the Delaware Beaches region on Delmarva.
A staunch supporter of domestic violence and sexual assault prevention, Kelly Griffin served for many years on the Board of Directors for Womanspace, Inc., a nonprofit agency with administrative offices in Trenton, NJ, that provides services for victims of domestic violence and sexual assault. She served as a director, a committee chair and served two terms as board vice president and then president. She also served as a Domestic Violence Victim Response Team volunteer, meeting with domestic violence victims and helping them to explore their options, as well as providing support.
Kelly Griffin holds a master of arts degree in management and supervision from Central Michigan University (concentration in marketing management) and a bachelor of arts degree from Rider University in journalism with a focus on public relations.
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